by Chris on 10/21/2012

If you’re here for my ”digital life”–a life currently centered around branding & digital media–go to:


If you’re looking for “my story” thus far, it is abbreviated below and continues to change as I fight my dragons.

I’m a marketing man. I market water at Lotic LLC and market beer at Big Sky Brewing Company. I also market my wife, Linsey Corbin. I’ve even thought about marketing my dog, but instead just take her fly fishing—which I also market. Marketing puts me to bed at night, and marketing wakes me up in the morning.

My latest quest is to better understand the role of STORY in the world of digital media.

the timeline

1980: Born to Bill and Sally Corbin, the greatest parents ever.

1985: Caught my first smallmouth bass—my first lesson in passion.

1986: Chopped down a tree with a hammer—my first lesson in persistence.

1987: Won a roller skating dance contest with a single dance move—my first lesson in marketing.

1990: Covered my entire room and body with Michael Jordan gear—my first lesson in brand experience.

1992: Returned a stolen walnut to the store manager—my first lesson in honesty. Thanks Mom.

1994: Totaled my parent’s minivan—my first lesson in experience.

1998: Set a school record for most losses as a starting quarterback—my second lesson in persistence.

1999: Graduated from Siloam Springs High School—headed west in pursuit of passion.

2003: Graduated from the University of Montana with a degree in Fly Fishing.

2004: Marketed water rights at the Montana Water Trust—my first lesson in specialized knowledge.

2006: Married Linsey Corbin—my first lesson in love.

2007: Received an MBA—the beginning of my pursuit to continuously learn.

2008: Failed to launch White River Brewery, and sold the business plan to USC—my second lesson in entrepreneurship.

2009: Failed to launch Brew Solutions, Inc.,a plastic beer keg company—my third lesson in entrepreneurship.

2009: Founded Lotic LLC, a water rights marketing and management company—my on-going lesson in entrepreneurship.

2010: Founded CorbinBrands LLC—an umbrella company for all other ideas and marketing endeavors.


Because the fire in the belly continues to burn.


Chris Corbin

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